Aligning Value and Implementation in Service Design
نویسندگان
چکیده
منابع مشابه
Systemic Service Design: Aligning Value and Implementation
The promise of service orientation is that it enables an organization to prosper by delivering continuous value to customers. This prosperity is of strategic value to the organization. There is value in service orientation for both the organization and its customers. We call these two values, customer value and strategic value. When designing a service it is necessary to align both value propos...
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ژورنال
عنوان ژورنال: International Journal of Service Science, Management, Engineering, and Technology
سال: 2012
ISSN: 1947-959X,1947-9603
DOI: 10.4018/jssmet.2012010102